Research and Development


The in-house R&D Centre is rare in an industry such as this, many consumer companies would not bother. In difference to other companies, the in-house Research Centre offers MA-FRA the valuable opportunity to approach each problem uniquely, allowing for its environmental campaign. The laboratory focuses wholly on innovation and constantly improving the range. The relentless work in the MA-FRA laboratories produces on average eight new formulas each year with a four month time to market.

The Quality Control Laboratory also plays a crucial role in the company, controlling products and maintaining the constantly high level of quality. In recognition of the MA-FRA pursuit of excellence, the company has been awarded two certifications – ISO 9001:2000 for quality and ISO 14001:2004 for environmental care.